How to Generate 1000 Leads in 30 Days
/in Academy (Paid Membership), Experts, Grow, Selling /by Paul CookWill Hanke presents "How to Generate 1000 Leads in 30 Days".
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The Magic of CX (Customer Experience)
/in Academy (Paid Membership), Cesar Keller, Experts, Grow, Selling /by Paul CookIn this presentation called, "The Magic of CX (Customer Experience)", e4e partner Cesar Keller explains that Developing a Customer Experience Map can help grow your business and improve offerings. Creating an aerial view of all customer interactions and touch points can empower your team to attract and keep log lasting profitable engagements.
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Power Your Business With Customer Feedback Surveys
/in Academy (Paid Membership), Experts, Grow, Innovation and Creativity, Tom Ruwitch /by Paul CookIn this presentation called, "Power Your Business With Customer Feedback Surveys", e4e partner Tom Ruwitch reveals how to craft a great survey, analyze results intelligently and follow-up effectively.
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What Color is Your Button?
/in Blog (Free Content), Branding & Pricing, Experts, Grow, Kara Gamber /by Paul CookIn this presentation called, "What Color is Your Button?", e4e partner Kara Gamber discusses how to choose colors that appeal to your audience and best represent your industry.
Expand Your Sales Horizon
/in Academy (Paid Membership), Cynthia Correll, Experts, Grow, Selling /by Paul CookIn this presentation called, "Expand Your Sales Horizon", e4e partner Cynthia Correll will tell you how to learn to view your business in a new light and walk away with a specific plan of action for your company's growth.
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How to grow with out Dissolution
/in Blog (Free Content), Experts, Grow, Josh Levey /by Paul CookIn this presentation called, "How to grow with out Dissolution", e4e partner Josh Levey shows you how to grow your business without diluting your product/service offering.
Understanding Personalities: The Key to Effective Networking
/in Academy (Paid Membership), Experts, Grow, Karen Fox /by Paul CookIn this presentation called, "Understanding Personalities: The Key to Effective Networking", e4e partner Karen Fox will introduce you to the many personalities of networking and how to produce positive results.
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Strategic Tips for Cold Calling
/in Academy (Paid Membership), Experts, Grow, John Eyres, Selling /by Paul CookIn this presentation called, "Strategic Tips for Cold Calling", e4e partner John Eyres shares his insights on using the right lists, crafting your script, knowing your call matrix numbers, leaving a VM message so they call you back and understanding of the psyche of calling.
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In Every Human Interaction…
/in Academy (Paid Membership), Dale Furtwengler, Grow /by Paul CookIn this presentation called, "In Every Human Interaction..." e4e partner Dale Furtwenger talks about how every human interaction can be one person training another how to behave and how those interactions differ in different environments.
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Tune Up Your Sales Story
/in Academy (Paid Membership), Experts, Grow, Marketing - PR, Selling, Tom Ruwitch /by Paul CookIn this presentation called, "Tune Up Your Sales Story," e4e partner Tom Ruwitch discusses things that will let your potential customers know that you're not just selling a product, you're selling positive results.
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Richard Terry – Rockin’ Business
/in Academy (Paid Membership), Experts, Grow, Richard Terry /by Paul CookIn this presentation called, "Rockin' Business," e4e partner Richard Terry explains how he used several marketing avenues, and his dog Rocky, to make a connection with new clients.
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Content Marketing Techniques That Aren’t Obvious to Small Businesses
/in Blog (Free Content), Marketing - PR, Will Hanke /by Will HankeContent marketing is a great way to drive traffic to your site and build a following, especially if your business is hurting for a larger marketing budget. But content marketing has its own nuances, and it isn't as easy as it looks. There's a lot more to creating and sharing content than building a website, publishing a few posts, and then sharing them on Facebook.
Even if you create quality content and publish it in social media channels, you can still fail. One of the biggest problems is that Facebook has become overcrowded with sub par content, be it falsified journalistic endeavors, clickbait garbage, or opinionated rants.
Josh Levey – Marketing Pro Tip
/in Blog (Free Content), Experts, Grow, Innovation and Creativity, Josh Levey /by Paul CookIn this quick Marketing Pro Tip, Josh Levey shows us how the LinkedIn app can be used to find and connect with other nearby LinkedIn users.
3 Keys to Unlock Hidden Business Value
/in Blog (Free Content), Branding & Pricing, Cynthia Correll, Grow, Selling /by Alex WoodIn this presentation called, "3 Keys to Unlock Hidden Business Value," e4e partner Cynthia Correll explains some exercises business owners can use to discover their own competitive advantages. She also shows how we can best communicate those advantages and clearly explain our business's value during the sales process.
The Contracts Guy Blog: A Professional (& Personal) Journey
/in Blog (Free Content), Branding & Pricing, Brian Rogers, Marketing - PR /by Alex WoodIn this presentation called, "The Contracts Guy Blog: A Professional (& Personal) Journey," e4e partner Brian Rogers explains how he started his own blog to promote his business. He offers tips on creating and managing a blog, describes how it's helped his business and gives examples from his own collection of posts.
Work The System – Applied
/in Academy (Paid Membership), Andy Magnus, Grow, Organizational Alignment /by Alex WoodIn this presentation called "Work The System - Applied," e4e partner Andy Magnus explains the importance of implementing effective systems within a business. He highlights three primary responsibilities of every business owner and then describes how his experience taking a "Work the System" course helped him navigate those responsibilities more efficiently.
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Team Work Makes the Dream Work
/in Blog (Free Content), Grow, Karen Fox, Organizational Alignment /by Alex WoodIn this presentation called "Team Work Makes the Dream Work," e4e partner Karen Fox stresses the importance of recognizing the unique talents of team members within an organization. She also warns against forcing people into rolls that don't match those talents.
Using Your Brain & Heart to Kick Butt
/in Academy (Paid Membership), Grow, Innovation and Creativity, Personal Development /by Alex WoodIn this presentation called "Using Your Brain & Heart to Kick Butt," e4e partner Mary Kuthies explains the different aspects of emotional intelligence (EQ), how it relates to your success and how you can work to improve it.
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Dolphin Tank: Creating the Joy in Goal Setting
/in Blog (Free Content), Grow, Karen Hoffman, Marketing - PR, Organizational Alignment /by Alex WoodIn this episode of Dolphin Tank called "Creating the Joy in Goal Setting," e4e partner Karen Hoffman introduces Kelly Kimberlin and her business. As a Life Master Coach, Kelley works with individuals to develop actionable goals they can work towards to achieve a fulfilling life. She asks the audience for advice to grow her business and receives valuable feedback any business leader can learn from.
It’s All There… At the Library
/in Academy (Paid Membership), Grow, Innovation and Creativity, Lisa Oxenhandler /by Alex WoodIn this presentation called "It's All There... At the Library," e4e partner Lisa Oxenhandler talks about the value the public library can bring to businesses. She explains that the library can put together call lists, provide publications such as Forbes Magazine and The Wall Street Journal, offer research consulting and much more... All for free.
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How Show-And-Tell Can Help You Sell
/in Academy (Paid Membership), Cynthia Correll, Grow, Marketing - PR, Selling /by Alex WoodIn this presentation called "How Show-And-Tell Can Help You Sell," e4e partner Cynthia Correll explains how to present intangible services to prospects and the importance of communicating value. She offers different examples of businesses successfully showing the value of their services that can't be "shown" through conventional means.
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Overcoming Mistrust: Injecting Credence and Credibility into Your Content
/in Academy (Paid Membership), Grow, Marketing - PR, Will Hanke /by Alex WoodIn this presentation called "Overcoming Mistrust: Injecting Credence and Credibility into Your Content," e4e partner Will Hanke discusses five strategies to increase the credibility of your web content. He explains how to use academic research, expand on ideas effectively, avoid link baiting, use active voice and he stresses the importance of taking the highroad.
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The Price Is Right! The Best Service for the Most Money
/in Academy (Paid Membership), Branding & Pricing, Grow, Selling, Thad James /by Alex WoodIn this presentation called "The Price Is Right! The Best Service for the Most Money," e4e partner Thad James explains the importance of understanding the prices you charge and communicating the reason behind those prices to your customers. He discusses communicating value instead of features, addressing clients' pain points and increasing customer loyalty.
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